Fisker Automotive is a green American premium sports car company with a mission to create a range of beautiful environmentally friendly cars that make environmental sense without compromise.
The concept was created between two independent companies who clearly wanted to make a difference in not only the automotive industry, but to the environment as well. Fisker Coachbuild, LLC and Quantum Technologies announced this joint venture partnership in September 2007. Fisker Coachbuild will provide exclusive design services for Fisker Automotive while Quantum Technologies (QTWW - a publicly traded company) will provide the latest technological advancements. Each car will feature cutting-edge plug-in hybrid penned as Q DRIVE exclusively for all Fisker Automotive vehicles.
A new segment is being created within the auto industry where people can really use their power of choice. They can choose to be environmentally friendly with their car purchase without compromising on the style and luxury that they are used to. We believe in less compromise and more efficiency.
Fisker Automotive strives to be a serious environmental alternative to other premium performance luxury cars on the road today. Fisker Automotive will be the first company in the world to have this type of a car on the road - a beautiful fast car that makes environmental sense.
Initial production is anticipated to be 15,000 vehicles annually with pricing to start at $87,900.
ENVIRONMENTAL STANCE
With the introduction of the Fisker Karma, the world's first luxury plug-in hybrid, Fisker Automotive, a green American car company, is poised to change the landscape of the automotive industry. In the past, being eco-conscious often meant sacrificing something for the greater good of the planet. But with the Fisker Karma, luxury automobile consumers will have the ability to buy an environmentally friendly vehicle without sacrifice - a vehicle that will still deliver the superior style and luxury to which they are accustomed.
Fisker Automotive is embarking on a major environmental movement within the automotive industry. The company is striving for maximum impact as well as success. We plan to engage and establish partners that will help us to truly make a difference to the environment and consumer.
We want to do whatever is in our power to fulfill the desire of individual transportation for the future - and to be able to do it in the best environmental way possible. We believe in further developing our plug-in hybrid technology and design language to appeal to an even larger audience by broadening our range of vehicles over time. Reducing the dependency on foreign oil and lowering our emissions during individuals daily drives is at the forefront.
We believe the future of aiding and protecting the environment is changing to a point where individuals don't have to make compromises to help protect the environment, but rather choose alternate environmentally friendly products.
Statistics show that the majority of pollution from automobiles occurs on consumers' daily commute to and from work or dropping the kids off at school. Currently, more than 60% of Americans and Europeans are driving less than 50 miles (80km) on their daily commute. If this 60% of commuters would drive a plug-in hybrid like the Fisker Karma, we could see the fastest possible reduction both in oil consumption and emissions - all without sacrificing their daily driving habits. Additionally, plug-in hybrids have the potential to augment the planning of cleaner electrical power plants, ultimately producing a dramatic effect on our society and future generations.
